The cities of Neu-Ulm and Ulm, located directly on the Danube, together form a regional center of the region. The last construction phase of the Mutschler Center was opened in 1997. Due to various phases of construction, the center has different styles in terms of both the building substance and the tenant mix, which must be optimized. The planned revitalization is intended to reposition the Mutschler Center in a completely new manner and thus strengthen purchasing power beyond the catchment area of Neu-Ulm.